19 Things A Film Investor Wants And Demands

Let’s get straight to it.

Last week I told you why investors do NOT care about your business plan nearly as much as you think.

So what do they want instead? How do you not end up feeling like the dog below?

Easy! This week I’m giving you a list of the 19 things a film investor wants and demands from you — straight from billionaire Alejandro Cremades:

1. A well thought out and researched plan
2. Demonstrate that you’re organized
3. Integrity in character
4. Answers to obvious questions (predict all questions they might ask beforehand to prepare)
5. That you know what you don’t know and what you don’t have + you have a plan to get it
6. Market potential
7. Plans for repaying a business loan
8. Plans for additional rounds of funding and or exits (more on this later)
9. That you can put your heart in a project
10. That you have and will keep skin in the game (risking your own money)
11. Feedback from others (show testimonials and critiques, since this shows you’ve done your homework)
12. Proof of demand for your film
13. That they can get along with you
14. That you are coachable (arrogance is a sin for a reason)
15. Consideration on the safety of their capital and time
16. A good mesh (team fit is vital)
17. Passion for your film and the audience it connects with
18. Passion for working with the investor
19. An opportunity to take the investor closer to their goals

That last one is especially critical.

But even if you know this list backwards and forwards, it still means NOTHING if you can’t convey it.

That’s where pitching comes in.